Product management

Product management is important for me to make my job meaningful. At the beginning, I have to provide the answers to my questions:

  • What problem does our product solve?
  • How do our competitors solve it, and what will we be better at?
  • What value will we bring to our customers?
  • And last but not least, what can we ask for in return?

We need to plan the product, find out who the customers will be, and check whether there will be interest among them.

Then fund it, come up with the first version and check again – to see if we are on the right track.

Repeat this as long as necessary, or find out that our assumptions were wrong and stop the next steps in time. That happens too.